Lucy Lawless Neuw and Deus gear

Looks like Lucy was out and about in Auckland and dropped into Auckland's The Neuw Storeroom on 30 May 2011.

The store's official Facebook page posted a pic of Lucy.

Neuw use a concept that they call Vintage Revision where designer Par Lundqvist takes inspiration from his enormous personal vintage jeans collection that he has re-cut and tailored into a modern brand with contemporary fits.  The process and idea to use Vintage Revision took form as a brand concept in 2005 in a house in Nieuwlandstraat, Brussels, Belgium hence the brand name. So far Neuw is sold into selected stores in Australasia and as far away as Scandinavia, and next season launching into respected denim youth fashion store OAK in New York, Fred Segal and American Rag to name a few.


Click here to view the larger image

-- Reported by MaryD & Barbara Davies